Did you know that there are 5 ways to boost your credibility? You can increase your visibility and be deemed as the expert in your field/specialty.
If you want to make the most of your skill set and increase your revenue from your online courses, you’re going to have to become the one people seek out in your niche. More than likely, you’re working towards that goal and have been for quite some time. However, you may feel that you have a few more steps you need to take before you’re actually there.
Here are the suggested ways you can add a super-boost to your credibility.
Credibility Boost #1: Create Content
The most important thing you can do to grow your audience and your credibility is to create content. Blog posts, podcasts, e-books, webinars, masterclasses, online courses – whether free or paid – are the stepping stones of your empire. If you want to earn top dollar, you need to put in the blood, sweat and tears to create a strong foundation.
Credibility Boost #2: Create Video.
Video creation is where many people struggle. There are quite a few areas that cause for a pause: the sound of your voice, how you look, and more.
It’s time to get over the hang-ups and excuses.
Your potential clients need to get to know you before they open their pocket books for your $5,000 or $10,000 program. The videos you create will allow them to get to know you and increase the chances of them buying your online course or other programs you have created.
Still freaked out over video? Get a makeover to boost your confidence and self-esteem, hire a video coach, and start sharing what you know on YouTube and other video channels.
Credibility Boost #3: Write a Book.
The big kahuna of content, a real, physical book has the power to elevate your credibility. A well-written and well-thought out book has the ability to pave the rest of the way for your coaching career.
While kindle books have their place in your world, there is nothing more powerful than having a physical book you can place in the hands of another. Additionally, a print book can attract the attention of a publishing house, which can increase your credibility.
Credibility Boost #4: Speak.
Getting in front of a group screams, “I’m an expert” and increases your credibility. Chances are your expert status has already attracted the attention of event organizers.
If you have, and have turned down the opportunity, now is the time to boost up your confidence and make the leap. If you haven’t, then go out and actively seek opportunities that are a good fit. Don’t be afraid to start small—at your local Chamber of Commerce or a recurring group in your community—but keep an eye on the big stage, too, and be open for the chance to wow a crowd with your expertise.
Credibility Boost #5: Host Live Events.
Want to really blow your audience away with your coaching and business skills? Plan and host a live event. It doesn’t have to be huge—in fact a small, intimate venue is often the best choice—but do start making plans. Live event hosts are often viewed as the real movers and shakers in their industries (because they are).
Each credibility boost allows potential clients to see what you can actually DO and gives them a chance to sample your work. If they feel they have improved and changes have occurred as a direct result of completing your materials, then you will have a client!
Best wishes in all that you do!
Dr. Melissa Halstead helps small businesses develop, launch, and market their online courses, workshops, and masterclasses so they can inject more cash into their business while making a difference in the lives they serve.
Would you like to know more? If so, reach out to her on:
FB: Melissa Annalise Halstead | Twitter: @MeliHalstead | Snapchat: @melihalstead or fill out the contact form